LVMH, leader in the luxury market, brings together the most prestigious brands in the world such as DIOR, Louis-Vuitton or Moët Hennessy Champagne. The quality of products and service has made the group famous all over the world. Always at the forefront of innovation and excellence, LVMH organizes days around innovation and digital transformation in order to always be one step ahead in this increasingly competitive world.On June 16, 2017, Techlab @explore LVMH was held, organized by LVMH PCIS, the DSI for the 11 houses of LVMH Parfums and Cosmetics. LVMH PCIS, has a central role in the development of LVMH houses by respecting both the DNA of each Maison and the core values of LVMH: excellence, innovation, creativity and entrepreneurship. As a CIO, his mission is threefold: • Optimize the relationship with the consumer (point of sale systems, CRM, websites, etc.) • Security (access to infrastructures, protection of personal data.) • Anticipation of obsolescence (Modernization of infrastructures and solutions) The 2nd edition of @Explore LVMH was an opportunity to discuss innovation in the Beauty and Perfume sector. The day was punctuated by numerous conferences. `Mickaël Dandrieux, sociologist of the imaginary, had the honor of launching the day with his introduction speech on sociology in the digital age. Jean Bernard Della Chiesa, former Digital and Innovation Director, presented the challenges of digital transformation at UNDIZ. Exciting day.On this occasion, we had the honor of being one of the 10 start-ups selected by LVMH PCSI based on the main criterion of innovation. An opportunity for Alphalyr to present its Virtual Business Analysis solution in front of decision-makers from around the world from LVMH's 11 Beauty and Perfume Houses. During the lunch break we were able to discuss around our stand and network in a warm and friendly atmosphere.
Each selected start-up was able to present its solution in 1 minute top timeDiscover the start-ups present:
- Algolia : search engine for websites
- Alphalyr : Virtual Business Analyst, delivers automated daily multi-source reports
- Haptic media : fully customizable products for e-commerce sites and in stores thanks to 3D modeling
- Influans : personalization of marketing campaigns thanks to AI
- Mode.ai : Conversational shopping bot
- Reach Five : identify their customers through simplified and secure authentication. l
- Smartzer : clickable and interactive video to increase user engagement
- yReceipt : Digitization of the cash receipt at the point of sale
A look back at the video of the day:
